Bath & Body Works, a division of Limited Brands, Inc., is the ultimate personal care destination. With over 1,700 stores nationwide, BBW offers aromatherapy spa treatments and personal care products for the body, face, hair and home. The client requested a packaging solution for a series of holiday home fragrances, available in perfumed sachets for a closet or dresser. ap*d designed the packaging solutions for these holiday home fragrances and in addition to the perfumed sachets, ap*d also developed a series of holiday gift tags, store signage and packaging solutions for a variety of holiday gifts and accessories — candles, scented pine cones, lotions and oils. The various illustrations were created by a local Columbus (OH) illustrator and complement the holiday store signage, gift tags and product labeling system.

Results :: A series of beautiful holiday packaging solutions!